The Digital Analytics Association - "Advancing the use of data to understand and improve the digital world through professional development and community."
Self-Assessment for Digital Analysts

In 5 easy steps see how you measure up in the job market in your current role and for job roles to which you aspire! The assessment’s anonymous gap analysis allows you to compare your results against your peers across industry, location, education level and more.
Learn MoreDigital Analytics Cookbook

The Digital Analytics Cookbook is an initiative by the DAA to capture effective, replicable digital analyses that can be shared, developed and implemented by members of the Association. These digital analyses are called “recipes,” and the recipes combined comprise the Cookbook.
Learn MoreWomen in Analytics

Women in Analytics (WiA) has a vision for an analytics profession that supports gender equality.
WiA’s focus is networking, highlighting leadership opportunities for women and finding ways to help bring more women into the profession.
Are you benefiting from DAA?
Check out some of the benefits of the DAA found nowhere else.Join Today!
Membership in the DAA provides individuals and organizations with an array of benefits found nowhere else. We focus on Professional Development, Career Resources, Community and Networking. What are you waiting for? Become part of DAA today.
Some of DAA's Recent Sponsors
Sponsorships Available!
DAA has a variety of benefit-rich sponsorship opportunities to help you reach a targeted audience of digital analytics professionals. Our members are decision makers and influencers in this important and growing space.